YouTube Coaching Experience by Trena Little

What This Course Delivers

YouTube Coaching Experience is a comprehensive 6-month coaching program by Trena Little, a YouTube strategist with nearly a decade of experience teaching entrepreneurs to build YouTube Playlist Funnels. The program covers her 6-C Framework for creating revenue-generating YouTube channels, teaching video strategy, keyword research, content production, analytics, and evergreen funnel building. Includes 139 video lessons, 43 PDFs, 9 documents, and over 92 hours of content totaling 59.61 GB.

Course Contents at a Glance

🎬 139 Video Lessons — 92h 09m 23s

📕 43 PDF Resources — Workbooks, templates, guides

📄 9 Documents — Planning tools and templates

📊 7 Spreadsheets — YouTube tracking and analytics tools

💾 Total Download: 59.61 GB

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✅ Immediate Access — Download link delivered to your email within minutes of purchase

✅ 100% Complete & Updated — Every video, PDF, workbook, and bonus included as listed

✅ Secure Checkout — PayPal & Stripe protection with full buyer guarantee

✅ 30-Day Refund Policy — Complete refund if the course isn't delivered as described

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What You Will Master in YouTube Coaching Experience

✅ Build a complete YouTube content strategy using the Profitable Keyword Framework to identify search terms that attract ready-to-buy audiences rather than casual viewers

✅ Create a Channel Promise that positions your content as the solution for a specific business problem, turning your channel into a lead generation system rather than an entertainment destination

✅ Implement Niche Neighbor Analysis to study successful channels in adjacent markets and adapt their proven content strategies to your business

✅ Master the Video Game Plan template for scripting videos with hooks, content delivery, and promotion strategies that increase watch time and conversion rates

✅ Structure bingeworthy content series using categorized keyword clusters that guide viewers through an intentional journey from discovery to purchase decision

✅ Set up YouTube Analytics tracking to monitor the metrics that actually matter for business growth including traffic sources, audience retention patterns, and conversion paths

✅ Design an evergreen YouTube funnel that connects video content to email sequences, creating automated lead generation that works while you focus on other business activities

✅ Conduct channel audits using the framework taught in Module 4 to identify which video series are performing and which need optimization or retirement

✅ Optimize video uploads for maximum algorithmic performance including metadata strategies, thumbnail approaches, and playlist structuring that increases session watch time

✅ Scale content production by implementing the 30-minute editing workflow and understanding which parts of the video creation process can be outsourced effectively

Who Is YouTube Coaching Experience Designed For?

• The Established Business Owner Ready to Scale Organic Traffic — You have a profitable offer and consistent sales, but paid advertising costs are eating into margins and you need a sustainable organic channel. Your website gets decent traffic but conversion rates are low because visitors don't trust you yet. The YouTube Strategy Playbook in Module 1 shows you how to identify your Ready to Buy Audience and create a Channel Promise that positions every video as a trust-building asset that pre-qualifies leads before they ever reach your sales page.

• The Course Creator or Coach Stuck in Launch Mode — You make good money during launches but revenue drops to zero between them, forcing you into exhausting 90-day cycles. You've tried evergreen funnels but they don't convert because cold traffic doesn't trust recorded webinars. Module 5's Evergreen YouTube Funnel training teaches you how to use video content to warm audiences over time, creating consistent daily sales between launches instead of feast-or-famine revenue.

• The Service Provider Who Gets Inquiries But Not the Right Clients — People find you through referrals or social media but they're price shopping or unclear about what you actually do, leading to discovery calls with unqualified leads. You need a way to demonstrate your expertise and filter for ideal clients before the sales conversation. The Profitable Keyword Framework in Module 2 shows you how to create videos that attract people actively searching for solutions you provide, not random browsers.

• The Overwhelmed Content Creator Posting Without Strategy — You've been uploading YouTube videos for months or even years with minimal subscriber growth and zero inquiries from the platform. You're guessing at topics, copying trending formats, and hoping the algorithm will reward you. Module 1's Niche Neighbor Analysis and Module 2's keyword research process replace guesswork with a data-driven approach to content planning that targets search terms your ideal clients are actually using.

• The Expert Ready to Build Authority Beyond Their Local Market — Your reputation is strong in your city or region but you want to attract clients nationally or globally without expensive travel or relocation. Written content hasn't worked because your expertise is better demonstrated than explained. The Video Game Plan training in Module 3 teaches you how to script and produce videos that showcase your methodology on camera, building credibility with audiences who will never meet you in person.

• The Business Owner Intimidated by YouTube's Technical Demands — You understand video marketing could transform your business but you're overwhelmed by equipment decisions, editing software, analytics dashboards, and algorithmic changes. You've started channels before and abandoned them when results didn't come quickly. The CEO Planning Day and Module 3's production workflow give you a sustainable system for creating and publishing videos in 30 minutes or less, removing technical barriers that previously stopped you.

Full Curriculum Breakdown

Module 0: Welcome and Orientation

Introduction to the YouTube Coaching Experience program structure and community.

• Lesson 0.1: Welcome to the YouTube Coaching Experience
• Lesson 0.2: How to Make the Most of Your Curriculum
• Lesson 0.3: Audits
• Lesson 0.4: Hot Seat Calls
• Lesson 0.5: The Slack Community
• Lesson 0.6: Your Plus One Seat
• Lesson 0.7: Renewals or Staying
• Lesson 0.8: What's Next
• 📕 Resources: YTCE Welcome Guide

Module 1: Your YouTube Content Strategy

Foundation training on building a strategic approach to YouTube content that attracts ready-to-buy audiences.

• Lesson 1.1: What is a YouTube Content Strategy
• Lesson 1.2: YouTube Strategy Playbook Walkthrough
• Lesson 1.3: Your Ready to Buy Audience
• Lesson 1.4: Your Channels Promise
• Lesson 1.5: Niche Neighbor Analysis
• Lesson 1.6: Module 1 Q&A Session
• 📕 Resources: YouTube Strategy Playbook (Excel)

Module 2: Profitable Keyword Framework

Deep dive into keyword research methodology for identifying search terms that drive business results, not just views.

• Lesson 2.1: Important Module 2 Message
• Lesson 2.2: Your Profitable Keyword Framework Overview + Your Seed Words
• Lesson 2.3: In-Depth Breakdown of Keywords Definitions
• Lesson 2.4: Profitable Keyword Framework – Harvest + Delete
• Lesson 2.5: Profitable Keyword Framework – Analyzing + Arranging
• Lesson 2.6: Profitable Keyword Framework – Categorize + Implement
• Lesson 2.7: Keyword Categorizing Examples
• Lesson 2.8: Turning Your Content Into Bingeworthy Series
• Lesson 2.9: Watch Trena Walk Through The Process For Her Channel PT 1
• Lesson 2.10: Watch Trena Walk Through The Process For Her Channel PT 2
• Lesson 2.11: Watch Trena Walk Through The Process For Her Channel PT 3
• Lesson 2.12: Module 2 Q&A Session
• Lesson 2.13: Module 2 Q&A Session Pt 2
• Lesson 2.14: Your YouTube Settings Set Up
• 📕 Resources: Video Title Templates (Excel), YouTube Thumbnail Library (Excel)

Module 3: Your YouTube Production Workflow

Complete system for scripting, filming, editing, and publishing videos efficiently.

• Lesson 3.1: Module 3 – Let's check in real quick
• Lesson 3.2: Your YouTube Production Workflow
• Lesson 3.3: Creating a Video Game Plan
• Lesson 3.4: Time For Milestone 4
• Lesson 3.5: Process for Filming Videos
• Lesson 3.6: Edit Your Videos In 30 Minutes
• Lesson 3.7: What Can You Outsource
• Lesson 3.8: Uploading Your Videos for MAX Results
• Lesson 3.9: Module 3 Q&A Session
• Lesson 3.10: The Best Ways to Distribute and Promote Your Videos
• Lesson 3.11: Module 3 Q&A Session Pt. 2
• Lesson 3.12: BONUS – Thumbnail Discussion with Justin from Custom Thumbnails
• 📕 Resources: Video Script Template, Module 3 Complete Guide PDF

Module 4: Analyzing Your YouTube Channel

Training on YouTube Analytics and using data to optimize content strategy and increase performance.

• Lesson 4.1: Welcome to Module 4
• Lesson 4.2: A Tour Of YouTube Analytics
• Lesson 4.3: The Most Important Metrics You Should Be Watching
• Lesson 4.4: Q&A Session on Analyzing Your Channel + Videos
• Lesson 4.5: Advanced Analytics
• Lesson 4.6: Module 4 Q&A Session
• Lesson 4.7: Auditing Your Series

Module 5: Building Your Evergreen YouTube Funnel

Framework for connecting YouTube content to automated sales systems that generate revenue daily.

• Lesson 5.1: Building Your Evergreen YouTube Funnel
• Lesson 5.2: Continue Growing Your Income Streams from YouTube
• Lesson 5.3: Module 5 Q&A Session
• Lesson 5.4: Module 5 Q&A Session Part Two
• 📕 Resources: Module 5 Complete Guide PDF

Video Game Plan Training

Detailed breakdown of the Video Game Plan template for scripting high-performing YouTube videos.

• Lesson: Overview – WATCH FIRST
• Lesson: ACCESS Your Video Game Plan Template
• Lesson: Titles and Thumbnails
• Lesson: Title and Thumbnail Examples
• Lesson: Analyzing your titles and thumbnails
• Lesson: Market Research For Better Performing Videos
• Lesson: Hook
• Lesson: Content
• Lesson: Promotion
• Lesson: How I deliver my script to camera
• 📕 Resources: Video Script Template, YouTube Video Game Plan Template

Google Analytics Training

Series teaching how to set up and interpret Google Analytics data to track YouTube traffic conversions.

• Lesson: Setting Up Google Analytics
• Lesson: Google Analytics Dashboard with Kari
• Lesson: Google Analytics Dashboard with Kari (pt 2)
• Lesson: A Google Analytics Follow Up
• Lesson: Google Analytics Q&A
• Lesson: Google Analytics Training with Kari

CEO Planning Day

Annual strategic planning session for mapping out business and content goals.

• Lesson: Welcome To CEO Planning Day
• Lesson: Prework Lesson 1 – What Worked
• Lesson: Prework Lesson 2 – The Revenue You Really Need
• Lesson: Prework Lesson 3 – Understanding Your Current Traffic
• Lesson: What Supplies You Might Need
• Lesson: FULL RECORDING (3h 56m planning session)
• 📕 Resources: 2025 Scratch Calendar PDF, CEO Planning Day Workbook, Pre Work Packet

Q&A Calls

18 recorded group coaching calls addressing student questions and providing ongoing support.

• 18 live Q&A sessions recorded between January 2023 and January 2025
• Topics include channel audits, sales funnel strategies, launch preparation, and strategy updates
• Total duration: 13h 51m of coaching content

YouTube Channel Audit Calls

Live channel review sessions where Trena analyzes student channels and provides optimization recommendations.

• 5 recorded audit calls from May 2024 through October 2024
• Total duration: 4h 47m of personalized feedback

Guest Expert Vault

Masterclasses from specialists covering topics that complement YouTube strategy.

• Brittany Long: AI Chat for Business + Using AI in Business
• Emily Volz: Forecasting in Your Business
• Erin Shebish: Nurturing a Launch Mindset
• Jessica Rasdall: Pitching and Speaking On Podcasts
• Jodi Sodini: Facebook Ads
• Kari Poppleton: Google Analytics 101
• Kira from Paradigm: Outsourcing 101
• Larissa Banting: Getting Started with PR
• Melissa Lanz: Memberships and Subscriptions
• Meredith Noble: The Customer Journey Process
• Veronica Romney: Marketing Strategies
• 📕 Resources: Outsourcing 101 PDF, AI Team ChatGPT Links, Facebook Ads KPI Calculators, Forecasting Template

Continuing Education

24 ongoing training sessions covering new strategies, tools, and YouTube updates.

• Topics include: 90 Day Planning, A/B Testing in YouTube, AI & ChatGPT for Strategy, Conference Takeaways, Launch Preparation & Debrief, List Building Tactics, Paid Traffic Discussion, VidSummit Takeaways, Using VidIQ AI, Funnel Tracker Setup
• Total duration: 20h 54m of advanced training
• 📕 Resources: YTCE Journaling Prompts

Bonuses

Additional resources and training materials included with the program.

• Using AI for Video Content
• VidSummit Takeaways
• Editing In 30 Minutes
• Vertical Video
• How to Audit Your Channel
• Repurposing Your Content
• 📕 Resources: YouTube Tracking Template (Excel), 50 Emails + Social for Video Promotion, B-roll Footage Ideas Document

About Trena Little

Trena Little is a YouTube strategist and business consultant who has spent nearly a decade teaching entrepreneurs how to use YouTube as a lead generation and sales platform. After leaving her position with the federal government on New Year's Eve to focus on her business full-time, she built a coaching practice around helping business owners create what she calls YouTube Playlist Funnels — strategic content series that guide viewers from discovery to conversion.

Verified Credentials:

✅ MBA degree and attended Shippensburg University of Pennsylvania

✅ Created over 300 YouTube videos over nearly a decade of teaching YouTube strategy

✅ Hosts The Video Reframed Podcast, which provides insight on video content strategy for business applications including YouTube videos, live streams, course content, and social video

✅ Featured as a guest expert on 22+ podcasts including She Did It Her Way, Book Your Dream Clients Podcast, Savvy Social Podcast, White Deer Graphic Design Podcast, and Women of YouTube

✅ Teaches the 6-C Framework that has helped build hundreds of revenue-generating YouTube channels for business owners and course creators

✅ Student success stories include one client who grew from 200 to over 100,000 subscribers in a year while generating daily sales, and another who secured a $9,000 brand deal with under 30,000 subscribers

✅ Founder of the YouTube Coaching Experience, a 6-month high-touch coaching program with weekly group calls and one-on-one strategy sessions

What Problems Does YouTube Coaching Experience Solve?

“I've been posting YouTube videos for months with barely any views and zero business inquiries” — Module 2's Profitable Keyword Framework addresses this by teaching the Harvest, Analyze, Categorize, and Implement process for identifying search terms that your ideal clients are actively using. Instead of guessing at topics or copying trending content, you learn to use keyword research tools to find profitable search queries with adequate volume and manageable competition, then organize them into bingeworthy series that guide viewers through a strategic journey.

“My YouTube channel gets decent views but the traffic doesn't convert into leads or sales” — Module 1 covers the Ready to Buy Audience concept, which trains you to identify viewer segments based on their position in the buying journey rather than demographic data. The training distinguishes between awareness-stage viewers who are browsing for general information and decision-stage viewers who are comparing solutions and ready to invest, teaching you how to create content that attracts the latter while filtering out tire-kickers.

“I understand YouTube could help my business but I'm overwhelmed by the technical learning curve” — Module 3's production workflow training breaks video creation into a repeatable 30-minute process covering scripting with the Video Game Plan template, filming with confidence-building techniques, and editing using streamlined approaches that prioritize completion over perfection. The module also addresses what tasks can be outsourced to freelancers versus which elements require your direct involvement.

“I spend hours creating videos but have no idea if they're actually working for my business” — Module 4 provides a complete tour of YouTube Analytics with specific focus on business-relevant metrics like traffic sources, watch time patterns, and end screen click-through rates. The training includes live channel audit demonstrations where Trena walks through real student channels, identifying which video series are driving results and which should be retired or reimagined.

“My business revenue is inconsistent because I rely on launches instead of evergreen sales” — Module 5's Evergreen YouTube Funnel training teaches how to connect YouTube content to automated email sequences and sales funnels. The approach uses video content to build trust over time with cold audiences, creating daily opt-ins and sales between traditional launch periods instead of forcing entrepreneurs into exhausting 90-day promotion cycles.

“I've tried YouTube before but couldn't maintain consistent posting and eventually abandoned my channel” — The CEO Planning Day training provides an annual planning framework for aligning YouTube content with broader business goals and revenue targets. The session includes pre-work on analyzing what worked in the previous year, calculating actual revenue needs, and understanding current traffic sources, then guides business owners through a strategic planning process that creates realistic content calendars tied to specific business outcomes rather than arbitrary posting schedules.

What Makes YouTube Coaching Experience Different from Other YouTube Courses

The Ready to Buy Audience Framework — Most YouTube training focuses on growing subscriber counts and view numbers using tactics designed for influencers and entertainment creators. This program teaches a fundamentally different approach by identifying and targeting viewers who are actively in the market for solutions your business provides. The framework distinguishes between awareness-stage traffic that generates vanity metrics and decision-stage traffic that converts into leads and customers, then builds entire content strategies around attracting the latter.

YouTube Playlist Funnels Rather Than Individual Videos — The Profitable Keyword Framework in Module 2 doesn't just teach keyword research for standalone videos. It includes a categorization system for organizing researched keywords into thematic content series that function as multi-video funnels. Viewers who find one video in a series are guided to watch subsequent videos in a logical progression, increasing session watch time while educating prospects through a structured journey that mirrors traditional sales funnel stages.

Business-Focused Analytics Training — Module 4's analytics instruction goes beyond explaining YouTube Studio metrics and focuses specifically on data points that matter for business growth. The training covers how to identify which traffic sources are bringing ready-to-buy audiences versus casual browsers, how to use audience retention graphs to pinpoint where viewers lose interest in your message, and how to track which videos are actually contributing to email list growth and sales rather than just accumulating views.

The Video Game Plan Production System — The course includes a proprietary template and training for scripting YouTube videos that balance search optimization with persuasive messaging. The system breaks each video into sections including hooks that capture attention in the first 5 seconds, content delivery that maintains retention while establishing authority, and promotion strategies that guide viewers to next steps without aggressive calls-to-action that hurt watch time metrics.

Six Months of Live Coaching Access — Unlike self-paced courses that provide content without support, the YouTube Coaching Experience includes weekly group coaching calls with Trena and her team for three months, plus ongoing access to recorded Q&A sessions addressing real implementation challenges. The program also includes live channel audit calls where Trena reviews student channels on video, providing personalized optimization recommendations that go beyond generic best practices.

Frequently Asked Questions About YouTube Coaching Experience

What is YouTube Coaching Experience about?

YouTube Coaching Experience is a 6-month coaching program teaching business owners how to build YouTube channels that generate leads and sales rather than just views and subscribers. The curriculum centers on Trena Little's 6-C Framework and Profitable Keyword Framework, which guide entrepreneurs through strategic content planning, keyword research for business outcomes, video production workflows, analytics interpretation, and evergreen funnel construction.

Who created YouTube Coaching Experience?

Trena Little, a YouTube strategist with an MBA who has created over 300 YouTube videos over nearly a decade of teaching entrepreneurs video marketing. She is the founder and host of The Video Reframed Podcast and has been featured as a guest expert on 22+ podcasts including She Did It Her Way and Savvy Social Podcast. Her coaching framework has helped students achieve results including one client growing from 200 to over 100,000 subscribers in a year while generating daily sales.

What is included in YouTube Coaching Experience?

The program includes 139 video lessons totaling 92 hours and 9 minutes of training content, 43 PDF resources including strategy workbooks and planning guides, 9 documents with templates and frameworks, 7 spreadsheets for tracking and analytics, 18 recorded Q&A coaching calls, 5 live channel audit recordings, 12 guest expert masterclasses, a CEO Planning Day workshop, Google Analytics training series, and the complete Video Game Plan scripting system. Total download size is 59.61 GB.

Who is YouTube Coaching Experience best suited for?

Business owners, course creators, coaches, consultants, and service providers who want to use YouTube for lead generation rather than entertainment. Ideal for entrepreneurs with existing offers who need sustainable organic traffic beyond paid advertising, professionals who want to demonstrate expertise on video to attract higher-quality clients, and business owners who have tried YouTube before without strategy and abandoned channels after inconsistent results.

What will I learn in YouTube Coaching Experience?

The program teaches the Profitable Keyword Framework for identifying search terms that attract ready-to-buy audiences, the Channel Promise methodology for positioning your content strategically, Niche Neighbor Analysis for studying successful adjacent channels, the Video Game Plan template for scripting high-performing videos, the 30-minute editing workflow for sustainable production, YouTube Analytics interpretation focused on business metrics, and the Evergreen YouTube Funnel system for automating lead generation and sales.

What format is YouTube Coaching Experience delivered in?

The course is delivered as downloadable video lessons in TS and MP4 formats, PDF workbooks and guides, DOCX document templates, and XLSX spreadsheet tools. Video quality is optimized for online learning with clear screen recordings and presentation slides. The complete download package totals 59.61 GB and includes all modules, bonus content, recorded coaching calls, and supplementary resources.

Does YouTube Coaching Experience include any bonus materials?

Yes, the program includes the Bonuses folder with 6 additional training videos covering AI for video content, VidSummit conference takeaways, 30-minute editing techniques, vertical video strategy, channel auditing, and content repurposing. Also includes the Guest Expert Vault with 12 masterclasses from specialists covering AI tools, forecasting, Facebook ads, podcasting, PR strategy, memberships, outsourcing, and marketing approaches. Additional templates include a YouTube tracking spreadsheet, 50 promotional emails and social posts, and B-roll footage idea lists.

What is Trena Little known for?

Trena Little is recognized for developing the YouTube Playlist Funnel methodology and teaching the 6-C Framework for building revenue-generating YouTube channels. She is known for helping business owners use YouTube as a lead generation platform rather than treating it like a social media channel. Her coaching approach has produced student success stories including substantial subscriber growth, daily sales generation, and five-figure brand deals. She hosts The Video Reframed Podcast and has appeared on 22+ podcasts as a guest expert on YouTube strategy for businesses.

How is YouTube Coaching Experience different from other YouTube courses?

The program focuses exclusively on YouTube for business lead generation rather than general creator growth tactics. It teaches the Ready to Buy Audience Framework for attracting viewers who are in decision stages rather than just browsing, uses the YouTube Playlist Funnel approach to organize content into strategic series instead of standalone videos, includes business-focused analytics training on conversion metrics rather than just views and watch time, and provides 6 months of live coaching access including weekly group calls and personalized channel audits rather than self-paced content without support.

Sources:

• Trena Little Official Website
• Trena Little LinkedIn Profile
• The YouTube Coaching Experience
• About Trena Little
• She Did It Her Way Podcast – How to Get Started on YouTube with Trena Little
• The Video Reframed Podcast with Trena Little – Apple Podcasts
• Book Your Dream Clients Podcast – Why You Should Start a YouTube Channel With Trena Little
• White Deer Graphic Design Podcast – Is YouTube Worth It For Business Owners?
• OwlTail – 22 of Trena Little Podcasts Interviews